Project Overview:
Dirty Digital is a microsite designed to raise awareness of house music amongst a youth generation. House music is a genre of music currently experiencing enormous global growth. House music comes in a variety of genres from minimal, deep house to progressive, electro house. The purpose of this microsite is to provide a general overview of the subject and educate individuals who wish to learn more about the music.
Project Content:
Banner adverts will be placed on various websites with the aim to generate traffic towards the microsite. The banenr consits of both primary and secondary footage.
The microsite comprises of an ever-growing Artists page which highlights notable artists of recent and future times; a Festivals page highlighting various festivals across the UK so people can get out an enjoy the music at a location near to them; and finally a Podcast page demonstrating some of the music available in the genre. There is also a Blog which acts a side project to the Microsite.
From the microsite users have the ability to sign up to a monthly e-mail newsletter which enables them to stay knowledgable on what has been going on with Dirty Digital if they have been absent from the microsite. This also acts as a strong method of retention by reminding users of the Dirty Digital microsite.
To view the Banner Advert- click here
To view the Microsite - click here
To view the HTML E-mail- click here
Twitter:
@joshsilford